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  • Sales Officer – Channel Sales

Posted on -June 1, 2018

Designation: Sales Officer – Channel Sales

Location: Ludhiana

Required Experience: Minimum of 3 years of sales experience, preferably in the Building Materials Industry

Exp: 3 to 5 years

Salary – 25 to 35k PM





Sales officer is mainly responsible for selling products or services directly to a specific market and customer, or indirectly through a retail or distribution organization.


Ø  Managing sales of sheeting business (Charminar) for a territory through innovative marketing.

Ø  Ensure achievement of revenue as per target for the specific territory assigned

Ø  Channel management: Identifying & networking with channel partners/ retailers, resulting in market penetration & reach for evaluating performance & monitoring the sales and marketing activities of Charminar roofing sheets.

Ø  Monitoring inventory control, thereby ensuring ready availability of the stock as per the market demand and implementing effective logistic strategies.

Ø  Responsible for increasing the distribution spread by appointing new dealers, distributors and retailers.

Ø  Channel sales management

Ø  He will also be preparing and sending various reports to the branch office

Ø  Maintain quarterly and annually sales figure of assigned territory.

Ø  Preparing renewal contracts and quotes for existing client

Ø  Providing detailed updates on marketing activities of competitors

Ø  Providing feedback from clients in order to access possible improvements to existing products and also the need for new products

Ø  Ensuring proper handling of products to achieve good customer satisfaction



Ø  Should possess excellent time management skills,

Ø  Willingness in traveling and working in a team of professionals

Ø   Be creative, as well as possess excellent presentation and negotiation skills to successfully motivate staff and present information to customers

Ø  Familiarity with the zone – geographically and culturally

Ø  Skill in both written and verbal communication

Ø  Good knowledge on company products and services

Ø  Perseverance and should be able to respect customer response

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