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  • PPC Expert/Specialist

Posted on -December 11, 2018

Designation:- PPC Expert/Specialist
Exp:- 3 to 5 Years
Salary:- 3.6 LPA – 6 LPA (Negotiable)
Location:- Mohali
Gender Preferences:- Male candidates
Skills:- 1. Proven experience as a PPC Manager or Digital Marketing Specialist
2. Experience in data analysis and reporting
3. Knowledge of SEO and digital marketing concepts
4. Familiarity with multiple platforms (e.g. AdWords, Facebook) is preferred
5. Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends etc.)
6. Expert in email marketing
7. Lead Generation, Paid Marketing, Amazon Paid Marketing, Re-targeting, Business Planning
8.Social Media Marketing, Video Ads and Channel growth,
9. Calling and client conversion, Knowledge about the sales / Conversion funnel
Job Responsibilities:- 1.
We are looking for a PPC (Pay Per Click) Manager/Specialist to run PPC campaigns and monitor paid search budgets.In this role, you should be well-versed in principles of search engine marketing (SEM) including search engine optimization (SEO.) You should also be analytical and good with numbers.
2. Participate in forming effective paid search strategies
3. Launch and optimize various PPC campaigns
4. Oversee accounts on search platforms (e.g. Google AdWords, Bing)
5. Be involved in keyword selection and audience targeting
6. Monitor budget and adjust bids to gain better ROI
7. Track KPIs to assess performance and pinpoint issues
8. Produce reports for management (e.g. dashboards)
9. Write attractive and concise copy for adverts
10. Suggest and develop new campaigns across multiple channels
11. Maintain partnerships with PPC ad platforms and vendors
12. Find ways to reduce risk of click fraud
13. Find ways to reduce risk of click fraud
14.Keep abreast of PPC and SEM trends

Interested candidates kindly forward your updated CV on with your current and expected CTC or call on 9041149494 if not interested. We will really appreciate if you forward this position to your colleagues or Friends  

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