Roles and Responsibilities:
● The ideal team member will be responsible for driving business results for clients through
digital marketing
● Analyse Campaign Requirements
● Create Campaign Strategy
● Identify the Right Targeting Methods
● Prepare Ad Content and Creatives
● Setup Landing Pages
● Setup Campaign
● Manage, review, and perform daily account responsibilities associated with Google Ads,
Bing Ads, and other search platforms for a variety of clients.
● Maintain and monitor keyword bids, account daily and monthly budget caps, impression
share, quality score, and other important account metrics.
● Be involved in keyword selection and audience targeting
● Provide recommendations and execute strategies for keyword opportunities, campaign
structuring, targeting, display network, and other facets of paid search in accordance
with client goals.
● Generate and Share Reports
● Participate in forming effective paid search strategies
● Launch and optimize various PPC campaigns
● Oversee accounts on search platforms (e.g., Google Ads, Bing Ads)
● Monitor budget and adjust bids to gain better ROI
● Track KPIs to assess performance and pinpoint issues
● Produce reports for management (e.g., dashboards)
● Write attractive and concise copy for adverts
● Suggest and develop new campaigns across multiple channels
● Maintain partnerships with PPC ad platforms and vendors
● Find ways to reduce the risk of click fraud
● Keep abreast of PPC and SEM trends.
Desired Candidate Profile:
● Strong knowledge of Google Analytics (Google Ads) preferred.
● Minimum 3 years of experience.
● Exceptional written and spoken communication.
● Exceptional attention to detail.
● Excellent organizational and project management skills.
● Bachelor’s degree in marketing, communications, or related field.
● Excellent analytical & problem-solving skills.
● Experience working with globally distributed stakeholders.
Compensation:

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If Interested, kindly forward your updated CV to hr1@tasolutions.in  or may call on 9023404909. We will really appreciate, if you share this position with your colleagues or Friends.