Profile 1: Online Marketing Manager

Salary: INR15,000 – 30,000 per month

Location: Chandigarh

Work Timings – Work Timings – 2300 to 0800 Hrs

Exp: 6 months to 3 years

Job Title: Online/ Social Media Marketing Manager (Full Time)

No of Openings: 01

Qualification: Bachelors or Master’s Degree

Job Profile: You are responsible for lead generation for LIVE classes and self-learning courses. In this role, you will be working with the CEO and will focus on –

• Design and execute an online marketing strategy leveraging organic tools e.g. SEO, website content management, and Social Media marketing to grow the subscriber base, followers, and trial users.
• Ongoing engagement with existing and potential customers via Email Marketing, Blogs, and Newsletters. You will develop and execute online marketing programs resulting in trial usage, customer retention, and referrals.
• Creating a positive brand with PR and Awards.
• Develop and execute marketing strategies to increase the tutor pipeline/ sign-ups on the portal.
• Delivering a seamless user experience by collaborating with cross functions e.g. application development team, operations team and educators.
• Competitive deep dive, research and analysis e.g. feature comparison, pricing etc and propose strategies to grow.

Industry: Online Education Services

Education Level: Bachelors or Master’s Degree

Experience:

• At least 1 years of experience in online marketing (SEO and Social Media).
• A social media geek with hands on experience on creating and managing the social media pages and content.
• Experience in writing content for websites and blogs.
• Go getter attitude to execute the strategy successfully.
• Bachelors or Masters degree.

Skills:  Organic Marketing via Search Engine Optimization – Onsite & Off Site, Social Media Marketing (Blogging, reviews etc. ) , Content writing,  Traffic Generation ( Google Analytics, Google Webmaster Tool, Google Keyword Research Tool etc.) Lead Generation (Email marketing, Bulk SMS marketing, mobile marketing, paid & free classified submission, local listing, offer & coupon sites, affiliate marketing etc), Online Paid Campaigns ( Google Adwords, Facebook Ads, Yahoo Bing Ads Network, Just Dial, Affiliate Marketing, Link Exchange etc)

Salary: INR15,000 – 30,000 per month

Location: Chandigarh