Roles & Responsibilities:
Manage all digital assets of Sygnific Careers and Unigoal (Meta, WhatsApp, LinkedIn, website, and app)
Create, edit, and publish engaging content including reels, podcasts, and event promos
Travel for content creation, public engagement shows, and live updates
Schedule interviews and podcasts with mentors, experts, and partner institutions
Run ad campaigns across social platforms, analyze performance, and optimize strategies
Collaborate with the design,tech, and counselling teams to align messaging
Build and maintain the digital content calendar
Track platform performance and engagement metrics
The Ideal Candidate Should Have:
A degree, diploma, or be currently pursuing one in media, communications, marketing, or a related field.
Proficiency in English with strong written and visual storytelling skills.
Familiarity with social media platforms (Meta, LinkedIn, WhatsApp, YouTube, etc.) and digital content trends.
Basic experience in content creation tools like Canva, CapCut, Adobe Premiere, or similar.
Willingness to travel for shoots, live events, and public engagement activities.
Ability to plan and manage a content calendar across multiple digital channels.
A good understanding of ad campaign management and basic performance analytics.
Collaborative attitude with the ability to work cross-functionally with tech, design, and counselling teams.
Creativity, adaptability, and a growth mindset to continuously improve content quality and impact.
