Position:  Search Engine Marketing Analyst
Qualifications:  Full-Time Bachelor’s degree
Experience : 0-2 years of experience in Search Engine Marketing/Advertising, and corporate experience
Location: Goregaon East, Mumbai – India
Schedule:  Full-Time
Shift Timing: 9:30 am-6:30 pm (Monday To Friday) including 1 Saturday working in a month  

The candidate must be flexible and able to multitask across a variety of job duties, including:

Role & Responsibilities:
• Review the ads, keywords, and landing pages and check whether they are in alignment with the focus of the
campaign
• Handle, review, and perform daily account responsibilities associated with Google AdWords, Bing and
ReachLocal internal platforms for a variety of clients
• Identify trends and insights to achieve CPL goal benchmarks set in paid search campaigns
• Troubleshoot issues impacting campaign performance and communicate with customer success manager to
clarify and make recommendations accordingly
• Monitor and administer ReachLocal proprietary dashboards, reports, and key reporting tools, and point out key
areas of importance in accordance with client goals
• Ensure that the assigned campaigns are reviewed within the set timeline of 30 days and achieve set quality
benchmark
• Keep pace with search engine and PPC industry trends and developments
• Maintaining and monitoring Larger Keywords List, Negative Keyword Mining, Bids and Budget and; diagnose the
root cause and come up with solutions to improve campaign performance
• Build rapport with stakeholders; Send across timely & appropriate communication to the onshore team
• Participate in scheduled calls with onshore team and share minutes of meeting promptly

Key Skills
 Excellent verbal, written and presentation skills
 Basic MS Word and Excel skills
 Proven Experience with a digital marketing background
 Demonstrates expertise with third-party and publisher system administration and modification
 Excellent analytical and project management skills

Key Attributes
 Analytical and strategic thinker
 Ability to prioritize workload and meet targets
 Very result-oriented, creative, resourceful and exceptionally organized
Interested candidates kindly forward your updated CV on hr5@tasolutions.in with your current and expected CTC or call on 8427933492 if interested. We will really appreciate if you forward this position to your colleagues or Friends