We are looking for a PPC Executive to support the PPC Manager in delivering best practice and reporting across multiple markets, focusing on performance-driving functions and maintenance.
\nThe primary focus of the role is to run PPC accounts to budget, deliver account development and maintenance tasks in line with the development plan in order to deliver exemplary PPC best practice in multiple markets and across the major search engines, Facebook, LinkedIn, YouTube, GDN, and other providers.
\nAdditionally, the successful candidate will populate regular performance and competitive landscape reports, and provide analytical commentary.
\nAlongside this the PPC Executive will be involved in shaping strategy alongside the PPC Manager, making suggestions and recommendations, devising and delivering controlled tests, identifying problems and opportunities, and contributing to the formulation development plan..
\nPurpose of Role: The PPC Executive will perform day-to-day duties with the support of the PPC Manager, including, but not limited to:
\n\u2022 Generating and expanding keyword lists
\n\u2022 Drafting ad copy \u2022 Maintaining campaign negatives
\n\u2022 Ensuring campaigns run efficiently and to budget
\n\u2022 Other ad-hoc account maintenance tasks and will work with the PPC manager on:
\n\u2022 Running, maintenance and development of regular monthly, weekly and daily reporting
\n\u2022 Developing campaign briefs and development plans \u2022 Ensuring Compliance, Content and Product requirements are clearly defined, and delivered
\n\u2022 Devising and implementing testing proposals to drive performance uplift<\/p>\n